Murray Irrigation

Marketing Case Study

Their old WordPress website was outdated, unstable, and frequently crashing, making it difficult for users to access critical information.

The Challenge

Our Work

The Value

The previous site lacked clear user pathways and was unreliable, often going offline. Customers needed easy access to water pricing, project updates, and historical data, but the site’s structure and performance issues made this nearly impossible. Murray Irrigation required a robust, modern solution that could handle complex data integrations and present information clearly.

We developed a new, responsive website with a focus on usability and stability. Key features included:

  • Clear navigation and user pathways for accessing water pricing, projects, and historical data.
  • Development of custom widgets that pull data from multiple APIs and display it in an organized, user-friendly format.
  • A modern design optimized for all devices.
  • Improved content structure to ensure transparency and accessibility for stakeholders.

The new website has delivered significant improvements:

  • Reliable performance and stability, eliminating crashes and downtime.
  • Easy access to critical data through custom API-driven widgets.
  • A responsive, intuitive design that enhances user experience.
  • Strengthened trust and transparency through clear, accessible information.
Murray Irrigation is a not-for-profit organization that delivers water and services to landholdings and the environment via gravity-fed earthen channels within the NSW Murray Regulated River Water Source across the southern Riverina.

Case Study Enquiry

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Like what we've done for Murray Irrigation and looking to do something similar?  We would love to help.  Simply complete the form below, giving us a bit of detail about your business and where you are facing challenges and a member of our team will get back to you as soon as possible.